I am interested in the changing communications marketplace and how it will change the way we live our lives. Just as many inventions have changed the course of humanity, so will the current digital revolution we are experiencing. It’s moving so fast business and culture is having a hard time keeping up. I am looking at the possibilities good and bad that may become of those of us who work in the communications industry and those who are affected by it. I am old enough to understand from where we have come and ridden the changing tide of technology into the present. I am still young enough to be excited about the future about what it holds and changes to come as the industry changes. I also have experience in production and business, so I understand the use of creativity for monetary gains.
The print medium, newspapers and books, but also the broadcast medium, radio, television and film, have been forever changed by the digital revolution. Changes are rapid in not just how those mediums are created but how they are consumed. This means a change in how money is to be made in the industry. That creates a question of survival for the remaining media empires in the 21st century, as they must find new ways of creating revenue streams in the digital world to cover for the decreased revenues from traditional media delivery. This blog is dedicated to looking at the future bazaar.